Testing and learning: How we optimized our website performance
Photo by cottonbro studio on Pexels. Our goal at Indiegraf is to build reliable, flexible and scalable websites. To achieve this, we are constantly updating our technologies and developing new...
View ArticleIndie Tech now fully supports French and Spanish Websites
The time has come! Indie Tech’s quarterly release is here and we’re excited to announce several new features to our all-in-one platform. Our team worked hard to make a more flexible, easier and faster...
View ArticleThese Campaign Email Tips Are Ideal For Busy Publishers With Busy Readers
Photo by Charlotte May on Pexels. How can we make our writing easier for readers to consume? That’s the key question behind a new book, Writing for Busy Readers, which pulls from nearly a decade of...
View Article7 fundraising tactics indie publishers can steal from non-news nonprofits
Photo by Karolina Grabowska on Pexels. While reader revenue is still a new model in the journalism industry, charities and nonprofits have had decades to test, refine, and perfect fundraising tactics....
View ArticleHow Bill C-18 Is Stifling Torontoverse’s Innovation
In 2021, Chris Dinn had a solid business plan, investors, and staff to support him. The former student journalist and Google employee launched Torontoverse. The site provided an interactive approach...
View ArticleThe Guide to Developing Sponsor-Centric Messaging
Photo by Mikael Blomkvist on Pexel. Independent publishers need more than one revenue stream to be sustainable. Beyond reader revenue, outlets should also consider embracing an ad sales and...
View ArticleInside the Story: Reporting on the Shasta County Elections
For Shasta Scout, covering elections includes showing up at polling places and the elections office. Photo by Annelise Pierce. What did you expect going into coverage of Shasta County elections?...
View ArticleHow the heart of Conecta Arizona beats on WhatsApp
When Martiza Félix receives a WhatsApp message from someone saying their son is in detention or they just crossed the border and need help, she stops everything to respond. “My priorities are to serve...
View ArticleSwitching technology isn’t so scary, after all
Indie Tech demo website Most of us have endured a painful CMS migration at some point in our careers, sparking our skepticism of new technology. The battle scars from such incidents carry over when we...
View ArticleIndie Tech introduces a mobile-friendly backend
Happy new year! We’re excited to announce new features, bug fixes and exciting future plans in our quarterly Indie Tech release note. From a backend that’s optimized for publishing content on-the-go...
View ArticleHow Effective Are Website Pop-Ups?
Black Iowa News’ website uses a pop-up to direct visitors to the support page. Why should publishers use pop-ups as part of their marketing strategy? For digital publishers, your work lives on your...
View ArticleWhat We Learned From Testing Reddit Ads
Example of a lead generation ad on Reddit. Here’s what we learned from testing Reddit Ads Since Canada’s Bill C-18, the Online News Act, became law last June, many publishers in the Indiegraf network...
View ArticleMeet the women making waves in independent journalism
Conecta Arizona is an innovative nonprofit news organization committed to the communities they serve, both in the United States and across the border in Mexico (especially in Sonora). The Hispanic,...
View ArticleTips for developing rewards for news donors
Photo by Andrea Piacquadio on Pexels. In late February, Nicci Kadilak, founder of Burlington Buzz, asked for advice on developing rewards for membership tiers in our Indie Publisher Slack. Fellow news...
View ArticleHow to develop a pricing strategy for your publication
Photo by Karolina Grabowska on Pexels. How much should I ask for? Economists will tell you that market forces — supply and demand — determine how much your readers are willing to contribute. That...
View Article2024 Journalism Conferences: Must-Attend for News Enthusiasts
Are you interested in keeping up with the latest developments in journalism? We have compiled a comprehensive list of journalism conferences and networking events for 2024. These events include major...
View ArticleBack to print: Why digital independent news outlets are bringing back the...
Photo by Gül Işık on Pexels. The start of a community newspaper Every three months, Dana James jumps in a big van, picks up about 8,000 copies of the Black Iowa Newspaper, and delivers them, alongside...
View ArticleCrafting A Compelling Newsletter Introduction: Tips for Success
Newsletters are one of the most effective ways to lure readers into your publication’s funnel. They’re critical to building what researchers at Northeastern University call a habit of readership: one...
View ArticleNewsletter Images: Best Practices to Follow
Photo by Ivan Samkov on Pexels An email newsletter producing a consistent uptick in readership can be relied upon, long-term, as a solid backbone for any successful growth strategy (yes, even with...
View ArticleIntroducing new updates to Indiegraf Blocks
In this quarterly tech release, we’re excited to announce a new update for publishers: revamped Indiegraf Blocks! These are a set of very unique blocks designed to enhance the publishing experience....
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